Designing the Website for Chloe Roberts Interiors
Working with Chloe Roberts, a talented local interior designer, was an opportunity to transform her online presence from a frustrating, restrictive Squarespace site into a fully bespoke and dynamic portfolio website. Chloe’s original platform lacked flexibility and didn’t do justice to the beauty or professionalism of her interior design work. She needed something more tailored to her creative vision and user needs.
A Bespoke Portfolio to Match a Bespoke Business
The new website is designed to feel as refined and inviting as Chloe’s interiors—clean lines, soft colours, and elegant typography mirror her style. With a focus on showcasing her growing portfolio, the site now offers space to display projects in rich detail, from initial concepts to final transformations.
Empowering Control with Full CMS Integration
One of the major goals was to give Chloe full control without relying on external help. With a custom CMS integration, she can now easily upload new projects, update text, and manage imagery, keeping the site fresh and relevant as her business evolves. It's intuitive, scalable, and built with her workflow in mind.
A Site Built for Growth
Beyond just aesthetics, the website has been optimised for performance and discoverability, ensuring Chloe can attract new clients while giving returning visitors a seamless experience. Whether viewed on desktop or mobile, the site presents her work beautifully and communicates her expertise.
This new platform is not just a website—it's a tool to support Chloe Roberts Interiors as it grows, reflecting both the quality of her design and the personality behind the brand.
Dan was such a pleasure to work with on the new website for my interior design business. From the initial meeting, where he was so friendly, came with a wealth of knowledge and information booklets for me to take away, right through to the final launch of the complete website, he was been absolutely amazing and so much fun to work with. He listened to my ideas and turnt them into something I couldn't have imagined. I would highly recommend him to anyone looking for a talented professoinal to help improve their business!
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